The American Academy of Pediatrics has long provided patients with guidance about a variety of things, including screen time.  As the kinds of things kids can do with screens has shifted to be more interactive, there have been many discussions–and a growing body of research–about how this may change the effect of screens on children.

Last spring, the AAP held the Growing Up Digital:  Media Research Symposium, and today released the news that they are revising their guidelines to reflect the pervasiveness of screens, as well as their enhanced capabilities.

Looking for more information about the AAP and their Media Plan resources?

I’m sure we’ll be talking more about this at next Tuesday’s Media Mentor Training with Erin Walsh and Chip Donohue.  Watch here for a report on that!