Talking About Your Library

Marketing, communications, advocacy, PR, media relations–these all boil down to talking about your library in a way that invites people to get involved, get excited and support your library. Here are some excellent resources to get you moving in the right direction.

Why should I attend 2020 Library Legislative Day?

Anyone who is passionate about libraries is welcome to attend Legislative Day. It is important that our state representatives and their staff hear firsthand how important libraries are to the communities they serve.

The first step is to identify your representatives. Establishing a relationship now–even just introducing yourself and sharing a little bit about your library–can lead to year-round advocacy.

This year isn’t a budget year, so there may not be specific requests impacting our communities. Instead, we encourage you to thank your legislators. Thank them for their time, for listening, and for continuing their service to our communities.

Once the connection with a legislator (or legislator’s staff) is made, consider how to involve them through visits, events, and photo-ops. How can you reach out a few times during the year?

Advocacy begins at Library Legislative Day, and it can lead to year-round opportunities for your library.

Library Legislative Day
Tuesday, February 11, 2020
Madison Concourse Hotel
8:30 – 3:30 pm

 

What is Advocacy?

Don’t let the word scare you. Advocacy is simply talking to people who make funding and political decisions about libraries. It can be a little intimidating, but there are lots of great resources to help.

Advocacy doesn’t have to be a big campaign. A small step like writing a letter or inviting your local officials to library events can have a huge impact.

Find out more.

A little Marketing Monday sunshine is coming your way.

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